5 Opportunities to Improve E-Commerce

Sucharita Mulpuru of Forrester came out with a great report yesterday called Five Immediate Opportunities for E-Commerce Improvements. She mentions the need for sophisticated product discovery like our’s and says that surprisingly few e-commerce companies are embracing the technology. From our perspective, we’re definitely seeing traction in the marketplace among both large and small e-Commerce companies, especially in the last six months. Online retailers are catching on to the fact that creating a relevant, personalized site experience is a must have not a nice to have. We’re really trying to focus our sales and marketing messages on our fast time to implementation and revenue lift per visitor. E-commerce is extremely competitive and if customers are going to implement a new technology they need to know that it’s going to work and it’s going to work fast. Expect to see more results-oriented customer success news from us in the coming weeks.